Cryptocurrency

Starbucks Rewards Programme to Revamp With Web3 Tint, Teases CEO Howard Schultz

Starbucks Rewards Programme to Revamp With Web3 Tint, Teases CEO Howard Schultz

Starbucks, the 51-year-old coffee royalty, will be giving a Web3 flavour to its rewards programme in a bid to attract more numbers of younger customers. The final reveal of Starbucks’ Web3 initiative will take place on its Investor Day, observed each year on September 13.

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